Thursday, December 26, 2019

Movie Review Puppy Love - 1461 Words

In 2013, at the illustrious San Sebastian International Film Festival, the Belgian film director Delphine Lehericey debuted her latest French language film â€Å"Puppy Love†. It is a coming-of-age drama that tells the story of 14-year-old Diane, an enigmatic teenager and a loner. She is busy bringing up her little brother, Marc, and has an intense and inappropriate relationship with her father, Christian. She wants to break the bounds of childhood at all costs and when a young, free, wild, enigmatic English girl named Julia suddenly appears in her neighborhood her life intensifies with her sexual awakening and frustrating attraction to her father and Julia which leads to Diane’s troubling behavior. The more that Diane gets closer to Julia, the more she loses her sense of morality, giving no attention to the consequences or the limits to her desires. This film is chalk full of Freudian themes that this film could have been titled â€Å"Dora- the Movie†. At the turn of the 20th century, Freud published his now infamous case study of Dora, a young woman he temporarily treated for hysteria. His findings and explanations for the woman’s affliction are particular and in my opinion, peculiar. He concludes that the reason that Dora has such hysteria and afflictions is ultimately caused by her psychological trauma stemming from her sexual repression. Even though Freud published this case over a hundred years before the release of â€Å"Puppy Love†, the troupe of sexual repression as the root ofShow MoreRelatedThe Blind Side1521 Words   |  7 Pagesholding the hand of an oversized football player leading him onto the field, the movie â€Å"The Blind Side† made skeptics of moviegoers. Challenged by most energy-packed movies that hit the screens in 2009, the movie at hind sight did not do much visual stimulation. However, being a movie that faithfully represents the real life experience of famed football star Michael Ohe r, it did not fail to raise a lot of eyebrows from both movie fans and critics. The fact that it is a success story of an African AmericanRead MoreThe Hunger Games : Movie Review Essay984 Words   |  4 PagesThe Hunger Games 2012 movie Review The 2012 American science fiction film directed by Gary Ross is noted to be one of the most exciting motion pictures of its time. It became the first of a series of other films under the same name based on the fictional novels by Suzanne Collins, similarly using the same title. The film story is seen to take place in community where ferocity and atrocious behaviors are the only means by which members know. The hunger games movie is a thrilling, moving, intensely-feltRead MorePretty Woman Has Raised Some Eyebrows On The Idea Of Feminism1094 Words   |  5 PagesDenise Barnhart Hanno Pretty Woman- Final The movie Pretty Woman has raised some eyebrows on the idea of feminism and showing glamor to prostitution and I disagree about the glamorizing prostitution, the movie just gave prostitution a possible happy ending. â€Å"Sex is a designation based on biology, whereas the subject of gender is complex and broad in itself. The definition of masculine is task oriented. The definition of feminine is relationship oriented. So you could have a masculine woman orRead MoreThe Movie Air Bud 1427 Words   |  6 PagesBud continues to elicit mixed reactions amongst its audiences from across the globe with some sections of the audiences showering it with praises while others bear a different view. This study will seek to explore the various issues surrounding the movie including the various views as held by different audiences about the film, its characters and their relationships with each other and the viewer, some of its interesting episodes as well as its major contributors among others. These movies revolveRead MoreThe New World: Movie Review Essay2154 Words   |  9 PagesFarrell as John Smith, Qorianka Kilcher as Pocahontas, Christopher Plummer as Captain Newport, and Christian Bale as John Rolfe. Produced by Sarah Green, the film received strong positive reviews for its cinematography, score, and young 15 year old Qorianka Kilcher’s performance as Pocahontas. (Boehm 1-5) The movie opens up to three ships of settlers sailing up the James River in Southeastern Virginia, arriving at the soon to be settlement of Jamestown. While establishing the foundations of the firstRead MoreLiterary Analysis : The Outsiders 2595 Words   |  11 PagesOklahoma. She had grown up as a voluntary tom boy in love with horses. Susan could not write or even type to use her typewriter to write a letter. She had learned to write and taught herself to type in the sixth grade. Susan enjoyed reading but was not satisfied with the literature that was being written for young readers. So she began writing her own stories, focusing mainly on horses from a male child’s point of view. Along with her passionate love for horses, Hinton also had an undying passion forRead More Varying Interpretations of Heart of Darkness and Apocalypse Now2628 Words   |  11 PagesBoth movies depict an insanity: of man in Heart of Darkness and of war in Apocalypse Now. It is ironic that Heart of Darkness, the movie replica of the novel, is a boring, slow-paced flop of a production, while Apocalypse Now, a loosely based film, had great success and audience appeal. Heart of Darkness is a 1994 Turner Network Television (TNT) Pictures made for TV movie, directed by Nicolas Roeg. It is based so exactly on the Joseph Conrad novel that the differences between the two are almost indiscernibleRead MoreDisability Issues in Media: a Comparison4457 Words   |  18 Pages his demanding, rebellious behaviour results in punishment - he is sent for electro-shock therapy. One Flew Over the Cuckoos Nest takes place at the end of the 1950s, when institutionalization was the norm for people with disabilities. The movie was shot on location at the Damasch State Hospital in Salem, Oregon thereby providing a realistic, almost documentary-like, background for the film. (Stagoll, 121). Many of the patients at the institution were extras and the role of Dr. Spivey, theRead MoreKevin Hart : The Most Influential Comedians Essay1605 Words   |  7 PagesHart, Netflix). He joked about his financial fears. He made comments about his card declining and his personal items being repossessed. He often calls himself a little b***h because of his many fears such as dogs. He bought his daughter a pit-bull puppy and he said he had no idea what pit bulls were capable of. â€Å"I left for three months, I came back to the house, and swear to god, that dog was the same size as me. I have never seen a dog grow this fast. Do you know how scary it is to live with a dogRead MoreWeb Security4260 Words   |  18 Pagesprevents the user from entering potentially dangerous Web sites that may cause adware, viruses, spyware, or spam.Web Security Guard informs of potentially dangerous websites by displaying information and user reviews before entering websites.It uses a database of web site ratings and reviews provided by the users. Crawler Toolbar comes with Web Security Guard keeping it up to date and providing combined search results from major Internet search engines. When a computer connects to a network and

Wednesday, December 18, 2019

Media Coverage on Occupy Wall Street Essay - 659 Words

In October of 2011, the media could no longer ignore the thousands of protesters camping in Zuccotti Park calling themselves Occupy Wall Street with their battle cry of â€Å"We are the 99 percent† (Gitlin 50). The social movement began to bring awareness on economic inequality in which 99 percent of the wealth was controlled by one percent of the population. The name Occupy Wall Street began because the protestors were occupying the space outside of Wall Street through setting up tents and refusing to leave the location (Gitlin 26). As more and more protestors flocked to the camps, the movement broadened its goals to include a wide variety of issues including agriculture, housing and student loans. Described as lacking any clear-cut goals for†¦show more content†¦Due to the scattered and non-hierarchical organization of Occupy Wall Street, it is unclear how many sexual assaults occurred in the Occupy camps. There is no official data from the camps and many women in t he camps decided to deal with the perpetrators on their own rather than reporting to the police. However, the actual number of assaults are not necessary for this research because the news media made this issue into a pressing concern and presented it as a crisis to the point where Occupy Wall Street released the statement â€Å"Transforming Harm Building Safety: Confronting Sexual Violence At Occupy Wall Street Beyond† about sexual assaults in the camp (www.occupywallst.org). The hype created by news outlets created an opening to explore the narrative of sexual assaults during the Occupy Wall Street protests. How the media covers sexual assaults creates serious implications for how society responds to sexual assault. Because individuals both receive and interpret knowledge from the media, the messages media shape help the public create informed opinions on social issues. Due to society taking mainstream news coverage to be objective and truthful, the messages society learns from news coverage of sexual assault have serious effects on survivors. These effects include how likely a survivor is to come forward with his or her assault, what people’s attitudes are about sexual assault and how the publicShow MoreRelatedThe Streets Of The New York Stock Exchange1236 Words   |  5 Pages Wall street is said to be the home of the New York Stock Exchange; the New York stock exchange the world’s largest stock exchange by total market capitalization according to Forbes magazine. Major exchange has had or has also their headquarters in the Wall Street area and this includes NASDA X, The New York Board of Trade, and New York Mercantile Exchange. The Occupy Wall Street movement is a global protest movement against Social and Economic inequality with the primary goal to make the economicRead MoreThe Occupy Wall Street Movement Essay1049 Words   |  5 Pages Occupy Wall Street has been called many things including: unfocused, ungrounded, and silly. Others coin it as â€Å"America’s first internet-era movement† (Rushkoff). In quintessence, Occupy Wall Street is a series of protests and demonstrations that oppose the influence that corporate greed has on American Democracy. The protestors manipulate marches and nonviolent demonstrations to express their dissatisfaction with the state of American Politics and economy. This relates to the political scienceRead MoreCitizen Journalist Essay1690 Words   |  7 Pagesâ€Å"Professionals in the media show a tendency to overlook the existence of many ordinary citizens out there who embrace the idea o f participatory journalism, people who have shifted from being passive media consumers to active citizen reporters, believing they can create a better society if they get involved in conveying the news† (Rottenburg and Wincell 267). The risk that citizens have taken in journalism has resulted in more interesting, accurate and thorough coverage of daily events. Their coverage of dailyRead MoreSocial Media On Political Engagement And Collective Action1699 Words   |  7 PagesThe use of Social Media as a Feature of Political and Civic Engagement it is real? Social media are the platforms that enable the interactive web by engaging users to participate in, comment on and create content as a means of communicating with their social circle, other users and the public. This is a shift in the way people exchange their information, now people are exposed to an abundance of daily information. It involves different levels of engagement by participants, facilitates enhanced speedRead MoreOccupy Wall Street1600 Words   |  7 PagesOccupy Wall Street BUS 309 February 4, 2013 Occupy Wall Street (OWS) is the name given to a protest movement that began on September 17, 2011 in Zuccotti Park, located in New York Citys Wall Street financial district. The Canadian group and magazine Adbusters initiated the call for protest with assistance from the Manhattan-based public relations firm Workhorse, who was well-known for its successful work on brands including Mercedes and Saks Fifth Avenue. The ensuing series of events helpedRead MoreOccupy Wall Street2846 Words   |  12 PagesAmerica (US) experienced a financial crisis which affected the rest of the world. Investment banks and Wall Street crashed. It left a good portion of US citizens in debt, unemployed, homeless, etc. As a result, Occupy Wall Street became a movement to demonstrate that the people have had enough and started protesting and voicing their opinions. In terms of globalization, the development of ‘Occupy’ movements have altered the notion of social movements to which it is not just about highlighting andRead MoreAnti Capitalism And Its Impact On Modern Society Essay1942 Words   |  8 Pagesminor anti-capitalism protests. Karl Marx and his concept of communism was an earlier anti-capitalist idea that he wanted to start a revolution with. In more modern times, there has been anti-capitalist movements like Occupy (with popular ones such as Occupy Wall Street). After Wall Street and most of the other places became unoccupied, it also seemed like anti-capitalism was over. Examples revolving around the current USA presidential election show otherwise. Depending on the results, anti-capitalismRead MoreThe Occupy Wall Street Movement1982 Words   |  8 PagesThe Occupy Movement is an international activist movement that fosters social and economic change and originated from the actions of the Occupy Wall Street movement (source #7). The focus is on the Occupy Wall Street movement that was launched on September 17th 2011 and was catalysed by Adbusters activist Mica h White. White created a web page about the corruption that was happening surrounding the financial crisis in the United States leading to the most recent recession. Large corporations basedRead MoreOccupy Wall Street (OWS) Essay2453 Words   |  10 Pagesthe entire world. For it was in Zuccotti Park where Occupy Wall Street (OWS), a movement in which protestors â€Å"occupy† public spaces 24/7 to bring awareness to their cause, began. This movement started as a way to bring awareness to grievances the protestors had with the actions, and the government’s response to those actions, of Wall Street banks and financial institutions before, during, and after the financial crisis in America. Occupy Wall Street has since spread to hundreds of cities around theRead MoreHow Media Frame Shape Their Framing When Reporting On Domestic Versus International Protests? Essay2050 Words   |  9 PagesIntroduction The framing techniques that media utilizes can be telling of the source of the reporting and can also be beneficial in discerning public opinion on domestic and foreign affairs. What the media reports on as well as how they present their reports are often consistent with their host countries interests, but it is my belief that differences occur when reporting on similar issues in foreign countries. The goal of this research is to discover how media frame stories differently with respect

Tuesday, December 10, 2019

Opportunities and Incentives Sustainable Innovation - MyAssignmenthe

Question: Discuss about the Opportunities and Incentives for Sustainable Innovation. Answer: Introduction The report is going to discuss about the business strategy that five holiday resorts has adopted so as to deliver better service to the customers. They are planning for better service to the customers by delivering the essential needs to the customers. They are providing many services to make the tour easier. They are providing services like backpackers, bed and breakfast homes to certain luxury suits and many other things. Services like airport transfers, free tours and free meals are also being provided by the group. The group is named as Monet and they are aiming at providing of a wide range of living quarter all around the country of Australia. They act as an alternative to popular sites for the purpose of booking holidays. Monet enables the customers to book directly from a single website or by the use of a app. The prices vary according to the seasons or demand or other factors. A loyalty scheme known as the Monet Loyalty has been developed and also some of the interactive tool s for facing the customers demand and to provide them with particular tours that the customers prefer. The differences between the Information system and the information technology are as follows: Information system management(ISM) (Laudon Laudon, 2016)deals with the requirements that are needed for meeting certain objectives for a given business strategy. Whereas the information technology management(ITM) refers to the process of delivering something for the meeting the requirements and for achieving certain objectives of a business strategy. Decision making is covered by ISM which is based on a set of data, computing devices and methods of management. Whereas the intricacies of the software and the hardwares are covered by the ITM. ISM is mainly involved with the systems and the processes that helps in governing the use of IT efficiently. Whereas, ITM (Kellermann Jones, (2013) Is involved in anything that are related to the computers and computer technology. ISM helps in reengineering of the processes of the business whereas ITM is used for the recommendation of the technologies that are relevant. ISM helps in determining how the IT and the business systems helps in superior organisational performance by the foundations. ITM helps in planning and management of the IT infrastructure of a organisation. The way through which these might affect the consumers choice The choice of the customer has been greatly affected by the ISM and the ITM technology. With the development of the technologies the customers are getting much more information about the business policies and their way of working (Zopiatis et al., 2016). Besides this the advancement has also helped the business to grab more attention of the customers and also increases the consumer loyalty. Development of mobile apps has greatly helped the business reach the customers easier. The development of the loyalty scheme by the group that provides the customers with the various facilities that gains a lot of attention of the customers. This scheme provides services like the transport from the airport, meals that are free and free tour to the customers. Loyalty to the customer basically refers to the ways by which a business develops a good relation with the customer by providing many offers and benefits. The most valuable asset of a business is the customer without customer there remains no way of running a business. Therefore, customer satisfaction should be the main aim of the business. Business develops various strategies for the development of the business by the use of the feedback they receive from the customers. The feedback from the customers end helps in construction of new business strategies and knowing the own capacity of the business and know about the competitions. For doing so different the loyalty towards the customer can be measured. The most ess ential task for the businesses is to develop certain business strategies for grabbing the attention of the customers. Following are the steps by which the customer loyalty could be developed: Constructions of such platforms by the business so that the customer is aware of all the business strategies. There should remain a good connection between the customer and the business and interactions can be performed from both ends by the use of various mediums like email, website feedbacks, calls and various other means. Remembering of various special occasions like the birthdays of the consumer or anniversaries. Providing various facilities in this type of occasions. Proper response to the negative feedbacks given by the customer must be done by the providers. In this case the group of five resorts provides various facilities to the customers when they are coming for a tour. Continued patronage for the group of five resorts is referred to as the support they are providing to their customers rather than the encouragement that they provide in a manner of showing attitude of condescending supremacy. There should always remain a support from both the sides that is the customer end and the developer team of the software so as to improve the brand loyalty. There are various methods by which the brand loyalty of the business can be increased. Various methods of increasing brand loyalty are there for various types of the services (Lam Shankar, 2014). The steps that the group of five agencies follow for increasing their brand loyalty are as follows: Delivery of the values: this refers to the values of the group that is the services they are providing to the customers. This also includes the ways necessary to make the customers happy. Without delivering the values the business wont work at all. They should aim at providing more facilities to the customers than the customer actually thinks of. Developing a service that is customer focused: This relates to the serving of the group according to the customers demand. This focus on customer is a strong contribution for the development of the business the plan group is thinking about. The main goal and aim of the group should be customer satisfaction. This focus helps in maintaining a good relation between the group and the customer. Use of expert content or engagement of the consumer with the service provider: This relates to the using of the upgraded business strategies by the group for the development of their business. This also includes the taking of the customers feedback for the betterment of the strategies by the group. The group should maintain a good relation with the customers. For grabbing more customers: The group should establish consumer engagement culture for grabbing the attention of more customers. Promotional campaigns: The group should do more and more promotional events so as to gain more and more attention of customers. They should perform various cultural events along with meeting all the demands of the customers. The company should also do more and more promotional events. Suggestion to attract new consumers Along with the old customers the group also aims at attracting more and more new customers (Amran et al., 2015). There are several ways by which the group can do so and they are listed below: The group should aim at understanding and meeting the demands of the needs of the customers (Gamble Thompson, 2014). They should also check the quality of the service they are providing so as to understand the flaws and the quality of the service they are providing. The quality of the service needs to be checked so as to see if the customer is satisfied with the service or not. Response on time: the group should aim at fast response to the difficulties faced by the customers (Slocum, Lei, Buller, 2014). In case if the custom is facing any difficulty then its the responsibility of the group to help them for example in many cases it has been seen that the peoples arriving late at night during their tour so it becomes difficult for them to reach their destinations in this case the group is providing transport facility to the customers so that they do not face such difficulties. This is one of the great business strategy by the group and is included in the fast response by the group. Providing offers: The group should also aim at providing more and more offers to the customers besides the existing offers. The offers provided by the group are very much eye catching to the customers as they are providing many facilities (Wesseling et al.,2015). The most important facility they are providing is the availability of every information in a single website thereby helping the customers to know each and every aspect of the business. Besides that, they are providing transport facilities along with the arranging all the requirements of the tour along with free meals. An integrated ERP Solution ERP or enterprise resource planning is the management of the core business processes and the often involves the real-time along with the use of mediated softwares and technologies in an integrated form (Katerattanakul, Lee Hong, 2014). The main aspects for the construction of ERP are as follows: planning of the strategy: this includes the making of proper strategies required(Ahmad Cuenca, 2013) for the development of the business by the group. The group should aim at applying the appropriate measures required for providing the services they have promised to provide to the customers. They have made various business strategies like providing transport facilities from airports and free foods and arranging of tours for the tourists. Plan for providing effective service: By not only planning the strategies required for the development of the service but also should see into the matter of how the services are helping out the customers or to see if the customers are facing any difficulty because of the strategy(Nour Mouakket, 2013). Delivery of the services: This involves the group should see into providing the services required and they have promised to provide(Chou et al., 2014). The services they provide must be satisfying to the customers. The quality of the services greatly affects the customers point of view toward the business. Promotion of the services: The services that the group has planned of providing are very much eye catching to the customers. The group should advertise more and more for attracting the customers. The group must provide a clear view of the services that are to be provided to the customers(Powell et al., 2013). They should advertise in such a way that a feeling of eagerness rises in the minds of the viewers and so that the customer gets attracted towards the business. A new Web 4.0 level ultra-intelligent electronic portal The web 4.0 level ultra-intelligent electronic portal is created so as help the customers manage their own accounts and gain the required informations without any direct connection with the group. The group provides each and every information in the website and the schedules of the tours and the price details of everything according to the seasons and the demands of the customers. Conclusion: The report discusses about the business strategy that the group of five resorts have adopted. The group aims at providing a better service to the customers. This report concludes with the facts and the necessary steps that are to be taken by the group so as to provide more and more efficient service to the customers. Thereby helping the group to attract more customers. They are also providing various facilities to the customers so as to increase their brand reputation and to earn more profits. They aim at booking which is to be managed by a single website. By creating a new web 4.0-level ultra-intelligent electronic portal they are facilitating the customers to reach them very easily. In the portal they are also providing the essential details about various things to the customers. The report finally helps to conclude that by the use of various ERP techniques can help in many more advancement of the business by the group. References: Katerattanakul, P., J. Lee, J., Hong, S. (2014). Effect of business characteristics and ERP implementation on business outcomes: An exploratory study of Korean manufacturing firms.Management Research Review,37(2), 186-206. Ahmad, M. M., Cuenca, R. P. (2013). Critical success factors for ERP implementation in SMEs.Robotics and Computer-Integrated Manufacturing,29(3), 104-111. Nour, M. A., Mouakket, S. (2013). A classification framework of critical success factors for ERP systems implementation: A multi-stakeholder perspective. InCompetition, Strategy, and Modern Enterprise Information Systems(pp. 98-113). IGI Global. Chou, H. W., Lin, Y. H., Lu, H. S., Chang, H. H., Chou, S. B. (2014). Knowledge sharing and ERP system usage in post-implementation stage.Computers in Human Behavior,33, 16-22. Powell, D., Alfnes, E., Strandhagen, J. O., Dreyer, H. (2013). The concurrent application of lean production and ERP: Towards an ERP-based lean implementation process.Computers in Industry,64(3), 324-335. Slocum, J., Lei, D., Buller, P. (2014). Executing business strategies through human resource management practices.Organizational Dynamics,43(2), 73-87. Gamble, J. E., Thompson Jr, A. A. (2014).Essentials of strategic management. Irwin Mcgraw-Hill. Wesseling, J. H., Niesten, E. M. M. I., Faber, J., Hekkert, M. P. (2015). Business strategies of incumbents in the market for electric vehicles: Opportunities and incentives for sustainable innovation.Business Strategy and the Environment,24(6), 518-531. Lam, S. Y., Shankar, V. (2014). Asymmetries in the effects of drivers of brand loyalty between early and late adopters and across technology generations.Journal of Interactive Marketing,28(1), 26-42. Zopiatis, A., Theocharous, A. L., Kosmas, P. C., Webster, C., Melanthiou, Y. (2016). Developing a Country?wide Tourist Loyalty Scheme: A Barren Landscape.International Journal of Tourism Research,18(6), 579-590. Laudon, K. C., Laudon, J. P. (2016).Management information system. Pearson Education India. Kellermann, A. L., Jones, S. S. (2013). What it will take to achieve the as-yet-unfulfilled promises of health information technology.Health affairs,32(1), 63-68.

Monday, December 2, 2019

Myth Origins Essays - Culture, Religion, Mythology,

Myth Origins The origin of the word myth seems to be a myth in itself. Myths have generally originated from a Greek history that used an oral tradition to explain events that occurred before the written word. Often supernatural beings or fictitious characters were used to explain popular ideas concerning phenomena's of nature or the history of people. The myths that were carried on from generation to generation were often very imaginative in an attempt to spark the interest of young listeners. These would be told at social gatherings. The main purpose of a myth was to relay historical information among groups. Early myths often dealt with the origin of man, customs, religious rights, incidents involving the lives of gods, stories of culture heroes, adaptations of old world myths, or the retelling of biblical stories. The real meaning of the word myth, "a story or legend"(Webster's p.972) was created as oral traditions that were told from generation to generation. Often as individuals told the stories, they were changed slightly in context or meaning. One cannot be certain, however, that historically based myths are not historically correct. Exaggeration due to personal vendetta was often the cause for discrepancies of factual or not factual information included in dialect from a mythical standpoint. An instance where this fact was the case is seen in the Old Testament. Even, the Old Testament can be looked upon as being mythical, true, or false. From a religious perception, the Old Testament may be viewed as the history of Judaism and believed to be completely factual and true, but from a mythical standpoint that selection may be fictitious in context. Mythology suggests that due to the fact that events were perceived and told from many different viewpoints, the Old Testament may not be factual and only a myth of Judaism. A modern day perception of the Old Testament suggests that, "the mythic elements in the Bible cannot be accepted by people living in a scientific age and therefore make incomprehensible or unacceptable the true message to which they are attached in the Bible" (OED p.177). The definition of the word myth can best be found in a myth itself. "The Creation of Man by Prometheus" is an excellent example of a myth containing gods or superhuman characteristics, a lesson to be learned, and teachings or beliefs of the time period. This myth explains the creation of man in the minds of Greeks through super human characters such as the gods. How was man created in the minds of the Greeks? Prometheus used materials from nature (mud) to create a form similar to that of the gods, which can be seen today as the modern symbol of man. Another Greek goddess, Athena, then blew life into the sculpture. Man was now created. Prometheus then taught man how to survive and also taught them how to make fire. Zeus, the king of all gods and goddesses, was not happy with him giving man the gift of fire and punished Prometheus for the rest of his life. The Greeks in an oral tradition to explain this phenomenon, known as the origin of man (Hunt) then used this story. Many cultures, for example, have a different myth to explain the origin of man. Native Indian myths suggest that the joining of sprits created man. The sprits also taught man how to survive. This myth is similar to that of the Greek version because in both versions the creation of man involved supernatural interaction. As in every culture, the people of it have the individual they believe is responsible. Every culture has a myth explaining how man was created that they believe is correct based on their oral tradition. The Greeks believed that the Gods were responsible for this feat, while the Indians believed that spirits accomplished this task based on taught tradition. The purpose of these myths was to create answers to questions that could not be answered in those early times. The myths eased the minds of mortals and made mortals want to worship the spirits because the spirits held the only answers to their questions. Answers to these basic questions were later discovered through modern science. As science evolved, cultures began to realize that there were answers to these questions and that their myths contained less evidence of being correct. Scientific knowledge was often very hard for orthodox cultures to comprehend because they had always been taught the beliefs of their culture, which was based on these myths. As cultures have evolved and scientific evidence has become more evident

Wednesday, November 27, 2019

Free Essays on Statutory Rape

What is happening to the relationships we once thought were all OK? What are these relationships that are so appalling, that it’s illegal? It is known as Statutory Rape. It is considered to be a relationship with a boy or girl that is under the age of 18, who are wrongfully having a sexual relationship with a boy or girl who is over the age of 18. But these â€Å"such age differences are of little public interest†(Darroch, Jacqueline 1) which can’t really assist to the laws that have already been written and stated. One of the original laws were â€Å"designed to protect adolescent girls from sex under any circumstances, regardless of whether, there was consent.†(Westphal, Sylvia 4) Also another law was â€Å"a group of steps taken that make punishments harsh, including first, second, and third.†(Westphal, Sylvia 4) The reason that the nation is trying to be more tough on this issue is because many minors do not know what they are getting themselves into, with no responsibility, and even acknowledgment of what could happen next, and this next problem would either be an unwanted pregnancy or a life threatening disease. The following facts lead to the research of my paper, of how punishments need to be more strictly involved in these uncontrolling relationships of statutory rape that lead a child into a terrible life of an inexperienced minor. Age makes a big difference in any relationship that is involved with a minor. One example is â€Å"any minor that gives birth to a baby know very little and don’t have the responsibility or even age to deal with parenting.†(Darroch, Jacqueline 1) For the opposite, an adult should very well have more experience than a minor, and is more likely able to live independently, then a minor who is most likely still living with their parents, and attending school. They don’t have any time to raise a child. But in most cases, unexpected pregnancies with a minor a... Free Essays on Statutory Rape Free Essays on Statutory Rape What is happening to the relationships we once thought were all OK? What are these relationships that are so appalling, that it’s illegal? It is known as Statutory Rape. It is considered to be a relationship with a boy or girl that is under the age of 18, who are wrongfully having a sexual relationship with a boy or girl who is over the age of 18. But these â€Å"such age differences are of little public interest†(Darroch, Jacqueline 1) which can’t really assist to the laws that have already been written and stated. One of the original laws were â€Å"designed to protect adolescent girls from sex under any circumstances, regardless of whether, there was consent.†(Westphal, Sylvia 4) Also another law was â€Å"a group of steps taken that make punishments harsh, including first, second, and third.†(Westphal, Sylvia 4) The reason that the nation is trying to be more tough on this issue is because many minors do not know what they are getting themselves into, with no responsibility, and even acknowledgment of what could happen next, and this next problem would either be an unwanted pregnancy or a life threatening disease. The following facts lead to the research of my paper, of how punishments need to be more strictly involved in these uncontrolling relationships of statutory rape that lead a child into a terrible life of an inexperienced minor. Age makes a big difference in any relationship that is involved with a minor. One example is â€Å"any minor that gives birth to a baby know very little and don’t have the responsibility or even age to deal with parenting.†(Darroch, Jacqueline 1) For the opposite, an adult should very well have more experience than a minor, and is more likely able to live independently, then a minor who is most likely still living with their parents, and attending school. They don’t have any time to raise a child. But in most cases, unexpected pregnancies with a minor a...

Saturday, November 23, 2019

A Massive Collection of Free SAT Practice Tests

A Massive Collection of Free SAT Practice Tests SAT / ACT Prep Online Guides and Tips Whether you’re building your own SAT prep program or justsupplementing a class, finding SAT practice tests and questions can pose a serious challenge. This article will go through every type of practice SAT test, how to best use them, and, most importantly, where to find them. What You Need SAT Practice Tests For Before we get into the many different sources of SAT practice tests, let’s talk about why you need a deep well of practice material to draw from and the different ways you’ll use these resources. RealPractice Tests A key part of SAT prep istaking full-length practice tests in realistic conditions. Since you want to mimic the SAT experience as closely as possible,you’ll need to use real SATs.Using official testsfor SAT practice questionsalso gives you a better prediction of your score and can help you determine what areas you need to focus on. You’ll want to use at least three tests for this purpose and make sure they’re the most current version of the SAT (from 2016 onward). Question Analysis Official SAT questions have their own style and logic, which other test writers aren’t always great at imitating. Unsurprisingly, then, the best way to understand the SAT is to studywith actual SATs. As part of your testprep,spend some time looking really closely at official SAT questions and thinking about what they’re asking and how each question is constructed.Themore familiar you become with the unique structure and language of SAT questions, the less daunting the test will seem. Subject Practice The final type of SAT prep is practicing with the various types of test questionsto hone your section-specific strategies and grasp of the content.Subject-targeted practice will also ensure that you know how to employ your math and grammar knowledge effectively to answer SAT-style questions. Though official SAT questions are the ideal materials for this type of practice, it's less important that you focus exclusively on real SAT questions. Using unofficial materials to practice general strategies will help you save official SATsto use as full practice tests. Now that you know what you'll need SAT practice tests for, let's go through the different places you can find each type of them- starting with official College Board tests. Instead of a map of the world, you need a map of SAT practice tests. Where to Find Current and Old Official SATs As I described above, there are a number of types of practice that you shouldonly use official SAT questions for. As such, they’re the most valuable type of SAT prep material and you’ll want to build up as large of a collection as possible. I’ve divided these tests up by which version of the SAT they are: Current (2016 and onward) Old 2400-scale format (2005-2016) Very old format (pre-2005) You’ll want to focus mostly on the current tests, but the other versions can still provide helpful extra practice. For more info on how to get the most out of older SAT practice tests, check out our complete guide to old SATs. Most of these materials are free, but I've included the best materials for sale as well. After all, spending $10-$20 dollars on great practice tests can be well worth the investment! Current SAT Practice Tests Below are all the official practice SATs for the current version of the exam. 10 Official Free Practice Tests The College Board has released 10 practice SATs for the current version of the test. You can download them below or take them online at Khan Academy (see next section for more details): Practice Test 1:Questions | Answers | Answer Explanations | Essay Practice Test 2:Questions | Answers | Answer Explanations | Essay Practice Test 3:Questions | Answers | Answer Explanations | Essay Practice Test 4:Questions | Answers | Answer Explanations | Essay Practice Test 5:Questions | Answers | Answer Explanations |Essay Practice Test 6:Questions | Answers | Answer Explanations |Essay Practice Test 7:Questions | Answers | Answer Explanations |Essay Practice Test 8: Questions | Answers | Answer Explanations | Essay Practice Test 9: Questions | Answers| Answer Explanations Practice Test 10: Questions | Answers| Answer Explanations Unfortunately, the practice tests in The Official SAT Study Guide, 2020 Edition are the same as those above (except that the book doesn't include practice tests 2 and 4 and does include essays for tests 9 and 10), so these are really all you have in the way of full official new SATs. Plan accordingly! Official SAT Prepat Khan Academy There are a bunch of official SAT practice questions available as part of Khan Academy’s free SAT prep.You’ll need to sign up for an account to access these resources, but it's completely free and tracks your progress over time. The lessons and practice questions are all divided by type, so they're very helpful for more targeted studying. While thestrategies and suggestions aren’t super useful for the Reading and Writing sections, there’s a lot of Math content if you want to brush up on any concepts you might have missed or forgotten. You can see a sample question below: Practice Questions on the SAT Website Finally, there are someextra practice questionsavailable on the College Board website: 24 Reading questions with two passages 22 Writing and Language questions with two passages 30 Math Calculator questions 18 Math No Calculator questions Keep in mind that some of these questions also appear in TheOfficial SAT Study Guide. Older SATs Although the 2016 overhaul involved big changes to the format of the test, previous versions of the SAT can still provide you with helpful study material. Free Full Practice Tests There are fourolder practice tests you can download for free: SAT Practice Test (2013-2014)Questions| Answers SAT Practice Test (2012-2013)Questions| Answers SAT Practice Test (2007-2008)Questions| Answers SAT Practice Test (2004-2005)Questions| Answers Unfortunately, these tests don't have explanations for the answers,so you'll have to figure out why the correct answer is correct on your own or ask a friend, family member, or tutor for help. If you really run out of practice materials, you can turn to the pre-2005 SATs: SAT Practice Test (2004-2005)Questions| Answers SAT Practice Test (2003-2004)Questions| Answers SAT Practice Test (2002) Questions + Answers SAT Practice Test (2001) Questions + Answers You’ll notice some question types that no longer exist on the SAT, so make sure that you know which questions to use and which to ignore. The Official SAT Study Guide, 2nd Edition This official book offers10more full official old SATs and can be worth buying if you're studying aggressively and needsome extra practice tests. Just remember that they are all in the old format, so there will be some irrelevant content and question formats. You can usually get this prep book for around $10-$20 on Amazon. Other Resources for Official SAT Practice Tests You might also be able to find official SATs through unofficial channels.Try searching for "old SATpractice test" or a similar phrase on Google and clicking through the results. If you're lucky, you might find some PDFs of previously administered SATs (though they'll likely use the old test format). Be aware that there's no guarantee these are real SATs. One helpful website you can use for this purpose is CrackSAT.net. They offer a huge collection of (what they claim to be) official SATs and practice questions.While the website can be tricky to navigate, it's definitely worth looking at if you want more realistic-looking SAT questions to practice with. X marks the spot- where you can find SAT practice tests. Want to learn more about the SAT but tired of reading blog articles? Then you'll love our free, SAT prep livestreams. Designed and led by PrepScholar SAT experts, these live video events are a great resource for students and parents looking to learn more about the SAT and SAT prep. Click on the button below to register for one of our livestreams today! Where to Find (and How to Use) UnofficialSATs Sadly, there aren’t a ton of official SAT practice tests available, so if you’re planning 40+ hours of studying, you’ll probably need some supplementary materials. Notethatpractice materials not sanctioned by the College Board can vary wildly in quality: some are very similar to the actual SAT, whereas others don’t even share the same basic structure as the test! I've collected the most helpful resources and provided some suggestions on how to get the most out of them in your SAT prep. This list is extensive but not exhaustive- there are a lot of SAT books and tests out there. Be aware, however, that many of them aren’t very high quality, so use your judgmentwhen deciding whether to incorporate something you find into your prep. Unofficial SAT Prep Books SAT prep books are a good alternativefor extra content review and practice.Their questions aren’t always quite right- for example, they might cover material you don’t really need to know or are easier or harder than those on the real SAT- but prep books can be a great resource for both reviewing concepts and trying out different strategies. I've provided some suggestions for general SAT prep books below. These each cost between $10 and $20, but you might be able to find them for free at your local or school library. Just make sure that they aren't written in before you check them out. Also, note that many of the best SAT books cover only one subject, so buying books can get expensive quickly. Best Book for High Scorers: Barron’s SAT, 29th Edition Barron’s SAT, 29th Edition hasa lot of in-depth study material that's particularly helpful for high scorers looking to fine-tune their test-taking strategies and ensure that they know every concept that might appear on the test. That said, the questions (especially those for Reading) tend to be much more difficult than those on the actual SAT, so this prep book isn't a good choice for students who get easily frustrated. You'll get a total of five full-length practice tests (including one diagnostic test) with this book. Best Book for Low Scorers: Kaplan's SAT Prep Plus 2020 Kaplan's SAT Prep Plus 2020, as well as its other SAT prep books, are better for students who need a basic foundation on what to expect on the test and how to approach it.The questions skew easier, so it doesn't provide great preparation for the more challenging aspects of the exam. This book is a good place to start if you have a low baseline score and want to increase it by a lot,since it will let you save official tests and more challenging practice for later in the process. This book offers five full-length SAT practice tests(two in the book and three online). Free Online Practice SATs from Test-Prep Companies Since these tests are free, they’re often (though not always) of a lower quality than the tests in books. If you really need more free practice materials, stick to using these for untimed content review and don’t worry if something seems weird or unusual. If you’re a high SAT scorer, trying to figure out how the test is different from an official SAT can be a good exercise and will help you understand exactly what makes the real thing tick. Ivy Global Ivy Global offers two free SAT practice tests, which are pretty decent in terms of quality. As you can see in the example below, both tests mimic the style of the official test very closely. Given the scarcity of materials for the current version of the SAT, these practice test PDFs could be a helpful addition to your prep- as long as you keep in mind that neither are official resources. MajorTests.com This website has a large selection of SAT practice questions divided by type. They're in thesame basic stylesas oldSAT questions, though the online format is less streamlined than that of the College Board or Khan Academy websites. You can see an example below: These SAT questions are best used sparingly- to test knowledge of math and grammar content and to practice general strategies (such as plugging in answersor numbers). Keep in mind that they might contain some errors. Varsity Tutors The format on these SAT practice questions isn’t especially accurate, and they sometimes ask about concepts that aren’t tested on the SAT. I generally wouldn’t recommend using them, but you can if you really want more questions to help test your general SAT knowledge. Here's an example of a question: Other Free Unofficial SAT Practice Tests Big test-prep companies, such as The Princeton Review and Kaplan, often offer a free practice test if you register for an account on their website. Sometimes you can even sign up to take the practice SAT at one of their test centers. As always, keep in mind that the qualityof the practice SAT will vary wildly, and the companymight aggressively pitch you their services. You'll probably end up using a mix of books and online resources for your SAT prep. Making an SAT Study Plan: 3 Essential Tips Now that youknow where tostart compiling the materials you'll need to prepare for the SAT, let's discuss how best to use these resources in a study plan. For more details on how to plan your SAT prep, check out our guide on how to build a prep plan that fits your schedule. #1: Find Your SAT Baseline Score Make sure to take a real SAT to determine your baseline score- unofficial diagnostic tests won’t give you a realistic sense of what the SAT is like or what your actual strengths and weaknesses are. Take the test in a quiet room without any distractions, and be sure to follow the official time limits. #2: Practice Skills and Review Content With Supplementary Materials Because there’s a limited number of official SATs available, you should supplement these tests with practice materials focused on specific subjects or question styles, including the official questions on Khan Academy and the SAT website, as well as those from unofficial sources. Making strategic use of these materials will allow you to try out new strategies and drill specific skills without having to worry about how many full official tests you have left. #3: Focus On Using Official SATs as Full-Length Practice Tests Again, because your supply of official SATs is limited, you want to use them judiciously. Don’t waste these tests by taking them in bits and pieces or while you’re distracted or stressed out. Instead, use most of the official SAT practice tests as full-length practice tests under real testing conditions: timed, all in one sitting, in a quiet room, etc. Once you’ve taken a test, take time to carefully go over the questions you missed and the ones you guessed on, analyzing why you got each one wrong and how the question is actually solved. Rememberto also save one or two official SATs for the end of your prep schedule! What's Next? Taking an SAT practice test is only the first step- you also need to go over your answers.Make sure that you know the best wayto review your mistakes. If you want to focus on a specific SAT section, check out our guides to the best practice materials for Reading, Math, and Writing. Want to improve your SAT score quickly? Try our 20-hour SAT prep planor our one-month SAT study plan, depending on how much time you have left before test day. Want to improve your SAT score by 160points? Check out our best-in-class online SAT prep program. We guarantee your money back if you don't improve your SAT score by 160points or more. Our program is entirely online, and it customizes your prep program to your strengths and weaknesses. We also feature thousands of practice questions, official SAT practice tests, and personal feedback on your essays from an expert instructor. Check out our 5-day free trial:

Thursday, November 21, 2019

Modern Childhood and Institutions Essay Example | Topics and Well Written Essays - 2000 words - 1

Modern Childhood and Institutions - Essay Example From this study it is clear that the people in that particular space are tasked with determining how the place will be and the set of rules that will govern it. The way that a person adapts to the spatial space depends on that particular individual. One may decide to let the place influence him or her or may be the one to influence the place. Schools have successfully managed to create space for the children through several spatial disciplines. For instance, they have managed to create a learning space for the children. Through this, children gain knowledge on various topics that they would have not attained had they not attended the institution. This is considered as an investment for their future because it is through education that they will have careers and they are encouraged to put plenty of effort to make sure that they succeed. Learning can be done in classrooms or any other means that the teacher deems fit. The teachers have a role of encouraging the children to study. As th e paper highlights schools have also developed play spaces for children. Children need to relax their minds even though they do not do much. It is unnecessary to strain the brain of a child. They need time off and this is best done by playing. The playing area should be big enough to accommodate the children and allow them to play freely. There should also be a variety of games that the children can be engaged in. The children should always be supervised in the play area. This is because some children may get hurt when playing and it is important for a mature person to always be in charge so as to handle such a case efficiently. Schools also develop spaces that enhance social skills for children. The school environment facilitates the interaction of children from different backgrounds who come together with the aim of gaining education. The children interact and learn different things from each other. Friendships are made as they find it easier to relate with each other.

Wednesday, November 20, 2019

The Hunger Game Essay Example | Topics and Well Written Essays - 1000 words

The Hunger Game - Essay Example This essay aims at exploring the bad implications on people because of the power that Capital had and also the good implications on people because of the power that Katnis Everdeen had. Several evidences in the story as shown by these characters have been pointed ou in this essay to prove this thesis. Though Capital is not a singular character it plays the role of a manifested format of power. Capital, the epicenter of power had made life miserable for the people of poverty struck District 12. Katnis Everdeen, the protagonist of the novel evolves into an unsentimental, rough girl as she realized that without her engaging in ace hunting, her family won’t survive. It must be noted here that hunting was crime as dictated by the Capital and would result in life sentence. So the power to survive by overpowering the evil evolved in Katnis as being a continuous victim of submission and decisive control. Though these two characters persist to be powerful in the story, the way in which they use power are entirely opposite in nature. While the Capital is portrayed as a body which urges to forcefully gain power from people and the social systems around it, power is an inherent trait in Katnis. The expressions of power by these two characters are also in entirely different dimensions. A vital element in the story which enjoys and exercises power is the Capital. This character controls the work and resources within different district. They come up with systems to demonstrate the authority they had over the resources. The story unfolds into more expressions of power through the annual game conducted by Capital. Interestingly, the game is organized to make all the districts aware about the mighty power of the ruler of the country. Thus from the side of the Capital, power is exercised through cruel unfair expressions of authority. They change the rules of the game even in between the game so to show their power. The brutal measures appropriated by the capital are typica l examples of how power operates to manipulate people and social systems so as to remain more powerful. The Hunger Game is about overpowering other people in the game and surviving till the end to emerge as the winner. The process extends to killing each other. As nobody would volunteer into a game of killing, the capital exercises their power here again to nominate two people from each district. They have complete power over the death and life of the nominees. There are consistent efforts from the Capital all through the game to manipulate is so that the power equation within the country persists. The author has succeeded in portraying the cruelty through which the Capital operates. Every gesture has power as its central theme and the brutality of its execution has been well expressed all through the story. Katnis Everdeen, on the other side uses power to protect her family. It is a matter of survival for her. She nurtures the inherent power and courage within her through her life experiences. She lost her father in a mine explosion at an early age. She at the age of sixteen is responsible to feed her family and takes up hunting which is illegal. In the selection process of the tributes for District 12, Katnis’ younger sister gets selected. The expression of power with Katnis is well expressed at this juncture as she opts to volunteer in place of her sister. A powerful expression of power is depicted by the author in the presentation ceremony of the Hunger Games. Katnis

Sunday, November 17, 2019

Open and Closed Source Systems Essay Example for Free

Open and Closed Source Systems Essay The GNU General Public License has served a major role in the way people think of programs today. The GNU, or simply GPL is originally written by Richard Stallman of the Free Software Foundation (FSF). The case is, most software’s don’t want you to share or change the program. This means that they are trying to take away freedoms of having the program. What the GNU General Public License is designed to do is the opposite of that because it offers freedom to share and change the software and to make sure it is free for all of its users. This creation caused it to be the most widely used free software license. As of August 2007 the GPL accounted for nearly 65% of the 43,442 free software projects listed on Freshmeat. Some believe that the copyleft provided from the GPL was crucial to Linux’s Success because it gave programmers who contributed to the kernel the assurance that the work done by them would benefit the world and remain free. After the first version of the GPL, more were made that followed. The first GPL was made in 1989. After that, another version was made with similar licenses but there was concern over problems in the GPLv2 so they made another one in June 2007. Preamble The General Public License was designed so that it meant that the people won’t think of a free software as related to its price but more to freedom. What this means is that people can do almost anything to the program including, making copies, giving away copies, selling the program, and either turning the original program into something that is better. What this license includes in its preamble is; each distributer must know that there is no warranty for this free library. With this license, comes great responsibilities for handling this. One example of this would be if you were tried to sell the program that you copied, you will have to tell them all their terms so they know their rights. The protection of a person’s rights is split into two sections; the first is you cope the library then second, you get offered this license which gives you legal permission to copy, distribute, and or modify the library. Terms and Conditions There are many terms and conditions that you have to go by while using this license because if you don’t go by them, there could be real harm. A library is a collection of software functions and or the data prepared so it can link with other application programs. You are only allowed to modify copies of the library if you show that you modified the library, you must make sure that there is no charge to third parties for the work to be licensed and you have to show them their terms to make sure they know their rights. If the license isn’t signed then you are not allowed to modify, copy or sell anything from a library because it’s prohibited by the law unless you have signed the license. If you create any attempts to copy, modify, sublicense, link with or distribute the library without this license, then you are prohibited from ever getting it and the library will be void. GNU Conclusion This idea that was released by Richard Stallman was brilliant in many ways. One major way it was important was it allowed people to sell programs for free and let people try them and not be controlled by companies. Freedom is important not the price of the program.

Friday, November 15, 2019

An Insightful Analysis of A Disgraceful Affair Essays -- Short Stories

Periodically, a relationship between the bourgeoisie and the proletariat can be a clouded perception, only due to the fact the proletariat will not be given the chance to speak from their point of view. This such thing is not true when it comes to the short story, â€Å"A Disgraceful Affair.† The story is based around the Russian interpretation of Marxism, shown in the forethought to the opening paragraph, in which it speaks â€Å"Our beloved motherland was experiencing a renaissance; her brave sons, fired with impulses at once touching and naà ¯ve, were seeking with an uncontrollable yearning for new destinies and hopes.† The thing that determines what they do is their social class and economic position, which in turn, affects what happens to them. The two men used to elaborate the idea are the bourgeoisie Mr. Ivan Ilyitch Pralinski, and proletariat Mr. Porfiry Petrov Pseldonymov. â€Å"Your Excellency,† Ivan Ilyitch had only been known as such for a few short weeks, but with his statue of mind and manner, it seemed like years. He was, in his own mind, always right and if someone did not understand what he was doing or saying, they were idiotic. â€Å"And how could he fail to understand? It was more difficult not to understand than understand,† is not even a statement against a drone, but rather against another even more credible bourgeoisie than himself. To his due, he is a very brilliant man, but he lacks common respect and tries to use his position in authority to gain popularity amongst the proletariat culture. Due to his economic stature, and his social class, he believed he could do anything he pleased; which he showed by walking in on a fellow colleague’s wedding party. Under no circumstance did he know or relate to Mr. Pseldonymov, but only ... ...e with humour, and with shortcomings, the idea of Marxism. Not only did he show two separate and very different views, but he also showed how the Marxist idea is too readily evident in everyday life. Ivan Ilyitch is not a typical bourgeoisie, but none the less he is one, so he fails to comprehend the proletariats correctly. He tries, and wants to because of his idealism, but his view of the events at the wedding party are completely opposite to those of Pseldonymov. What Ilyitch thought was not at all what Pseldymov went through, because he has never experienced it. Through the authentic proletariat voice, we can conclude that what happens to a bourgeoisie differs greatly in comparison to what happens to a proletariat. Even as much as one wants to understand the other, or be the other, society holds the barrier and even the smart well-hearted can not break through.

Tuesday, November 12, 2019

MedNet: Confronts Click-Through Competition Essay

It was just 9:30 a.m., and the day was off to a terrible start. Heather Yates, vice president for business development at MedNet, walked at a quick clip down the hall of the company’s modern Birmingham, Alabama, office space, her face clouded with concern. The company, a website delivering health information free to consumers, generated its income through advertising, mostly from pharmaceutical companies. Now, Windham Pharmaceuticals, MedNet’s biggest advertiser, had asked to change the rules by which it had done business for the past four years. Moreover, Mahria Baker, Windham’s CMO, had told Yates that this wasn’t just an exploratory conversation. Windham was seriously considering shifting its MedNet ad dollars to Marvel, a competing website with which Windham already did some business. Yates, who had been with MedNet since just after the company was founded in 2002, felt blindsided and, at the same time, resigned. â€Å"We have some legwork to do,† she thought to herself. â€Å"We can’t afford to say ‘No,’ and just walk away, and we can’t just ask them to stay with us because we’re good people. We have to convince them that our set-up is worth their ad dollars. And we have to move quickly. Our other advertisers won’t be far behind Windham.† She had asked Baker to fax over a copy of the results of Windham’s latest advertising campaign, and had promised to call her back the next day, as both companies needed to finalize their budgets. Then, immediately after they had hung up, Yates had called Bill Bishop, MedNet’s vice president of consumer marketing. â€Å"Can you clear some time for me right now?† she had asked him. â€Å"Windham is thinking of pulling their ad dollars from us and taking them to Marvel.† Now she was on her way up to Bishop’s office, two floors above, with the fax from Baker and notes from her conversation in hand. Industry Background and Company Origins This case, though based on real events, is fictionalized, and any resemblance to actual persons or entities is coincidental. There are occasional references to actual companies in the narration. Copyright  © 2007 by Harvard Business School Publishing. To order copies or request permission to reproduce materials, call 1-800-545-7685, write Harvard Business School Publishing, Boston, MA 02163, or go to http://www.hbsp.harvard.edu. No part of this publication may be reproduced, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Harvard Business School Publishing million in profits. (See Exhibit 1 for 2006 income statement.) The accessibly written, easy-tonavigate, and vividly presented content was developed by 24 trained journalists, doctors, designers, and administrators. Additional materials came from the faculty of a prominent medical school, news agencies, a photography service, and an active community of visitors that used social media tools such as blogs, community chat, and virtual reality to communicate medical information. (Visitorgenerated media was reviewed by medically trained journalists.) The award-winning site was considered the best health website for trusted, evidence-based, consumer health information. Advertisements on MedNet proposed specific and immediate solutions to health concerns. MedNet had 4.3 million monthly visitors, but new competitors had flattened its audience growth during the last quarter of 2006. Competitors Now, in the first quarter of 2007, MedNet faced competition both for visitors and advertisers. Nonprofit and governmental websites competed with MedNet for visitors by providing similar content on mainstream medicine. The websites of the U.S. National Library of Medicine and World Health Organization weren’t nearly as easy to navigate as MedNet, but they were comprehensive. In contrast to MedNet, these two websites provided information on alternative therapies as well as on scientifically based solutions, albeit with with carefully worded disclaimers. What’s more, employees of large corporations could increasingly turn to customized health websites on their own company intranets. The theory was that if internal health websites could help workers quickly identify health problems (prompting overdue doctor visits) and promote general good health, the employers could reduce their portion of employee health care costs. For-profit health websites posed different degrees of financial competition for MedNet’s advertising revenue and audience. Recently, so-called condition-specific sites that focused on particular problems, such as Cholesterol.com, had emerged. (Yates was confident that Cholesterol.com was already drawing pharmaceutical advertising dollars away from MedNet.) An indirect competitor, ClinicalTrials.com, marketed only experimental procedures. Its audience was smaller than MedNet’s and the material was difficult for the layperson to understand. ClinicalTrials.com received a fee for each time a visitor it referred enrolled in a clinical trial. Then there was Alternativehealth.com, a long-time, popular player in the â€Å"health space.† It provided information about scientifically â€Å"unproven† therapies and procedures such as herbal remedies, vitamin regimens, and massage. Its audience was larger than MedNet’s and its advertising sales more robust. Due to a recent lawsuit concerning its content, Alternativehealth.com had begun using disclaimers—with no apparent impact on its audience size. Due to the alternative health consumer’s distrust of pharmaceutical companies, the website did not compete with MedNet for advertising dollars. Still, MedNet had to keep Alternativehealth on its radar. Methods Used to Calculate Advertiser Payment Yates’s thoughts raced through the company’s competitive landscape as she waited for the elevator. In her short phone conversation with Bill, he had told her to take a little time to review MedNet’s original value proposition to its advertisers. What they needed to do was re-justify their approach, if it was possible to do so. But, he had cautioned, they were compelled to keep an open mind. â€Å"Think through the facts,† Bill had said. â€Å"Why don’t you come up here in about half an hour. I’ll start to mull over our options as well.† Yates thought back to MedNet’s roots. Back in 2002, MedNet’s founders had made some key choices regarding revenue generation. MedNet could, in theory, sell content to site visitors, like an online magazine, charging a few dollars per article or an annual subscription fee. On the other hand, if the site could draw advertisers, and if advertising revenues were strong enough, the company could provide content free of charge—which is what most web users expected. An advertising revenue model was made possible by sophisticated web analytics: technology that tracked the behavior of each site visitor—pages viewed, links clicked, and so on. This software made it easy for advertisers to calculate their return on advertising investment (ROI). The obvious candidates to buy onscreen advertising space from MedNet were pharmaceutical companies, which for over a decade had promoted their drugs aggressively to consumers. As it happened, MedNet was launched at a time when many other consumer health care websites were going out of business, leaving pharmaceutical firms looking for web promotion outlets. MedNet seized the opportunity to build relationships with these advertisers. In deciding how best to generate revenue from advertisers, MedNet chose traditional banner advertising, charging pharmaceutical advertisers such as Windham Pharmaceuticals on a cost-perthousand impressions (CPM) basis. (One advertising impression meant that one visitor requested from a Web server a page that had a specific advertisement on it.) Measuring impressions was the closest way to estimate the number of people who actually saw an online advertisement. By pursuing an impression business model, MedNet was fully â€Å"monetizing† its available inventory of â€Å"eyeballs† (site visitors). An independent auditor verified the company’s impression counts each month. Marvel’s Challenge Yates reached Bill Bishop’s office and pushed the door open. Bill was on the phone, but he waved her to a seat. â€Å"Two minutes,† he mouthed at her. She nodded, and sat back. She thought about what she knew about Marvel. Marvel was essentially a large search engine that had decided to follow the alternative advertising model: contextual, or pay-per-click, banner advertising. Under these terms, advertisers paid website owners only when visitors actually â€Å"clicked† on an advertisement to learn more about an advertised product. The key metric to measuring this kind of online advertising campaign was the click-through rate (CTR), measured as the number of clicks divided by the number of ad impressions delivered. Advertisers considered website click-throughs (and telephone calls to a call center generated by a newspaper advertisement) to be the equivalent of customers interested in potentially making a purchase. Yates thought back to 2002. No sooner had MedNet’s founders opted for a pay-per-impression model than advertisers began resisting that pricing structure—but mainly from general-interest websites, where the majority of impressions came from visitors uninterested in their products. Advertisers based this perception in part on the percentage of click-throughs that ads yielded; the click-through rate on a general-interest site tended to be half as high as on highly focused â€Å"destination† content sites like MedNet. In 2006, MedNet.com therefore could still command a $100 CPM ($100 for each 1,000 impressions) contract from its advertisers—10 to 20 times what general interest websites might charge. Similarly, Alternativehealth.com’s advertisers paid for impressions only, and not for click-throughs. But Marvel, a hugely successful search engine, turned the table on its competition in the fall of 2006 by declaring it would provide impressions for free and charge advertisers only for clickthroughs. Because Marvel had a vast audience (19 million visitors per month), charging for even a   small percentage of click-throughs would pay off handsomely. If the site sold advertisements in enough categories, including the pharmaceutical market, Marvel could bring in huge revenues. By late 2006, some advertisers began to ask other sites to charge only for click-through â€Å"sales leads† like Marvel did. One drawback to this popular revenue model: reports of increasing â€Å"click frau d.† Advertisers’ competitors were fraudulently clicking on advertisements to drive up advertising costs. Not only was Marvel offering MedNet’s long-standing advertisers like Windham different financial terms, but it also competed for visitors interested in healthcare. Visitors often came to MedNet by way of a search engine such as Marvel, although such search engines served as a starting point of inquiry, not a serious source of trusted medical information. Mahria Baker’s challenge stuck with Yates: â€Å"At Marvel we get all our impressions for free, and we pay $0.54 for each click-through. At MedNet we pay for every impression, and by my calculation we pay $3.33 for each click-through. Granted, we’re not averse to getting impressions—anytime that anyone sees your logo, your slogan, and your product’s name, you are theoretically doing your brand some good. But here at Windham, click-throughs are really what matter. They separate accidental observers of our ads from the serious prospects who proactively seek more product information and may buy our product. I can’t justify paying six times as much for a click-through from one of your visitors.† Baker had paused a moment, then added, â€Å"Heather, help me here. Is there another way of looking at this that I’m missing?† â€Å"Yes, there is,† Yates had replied, â€Å"and if you let me call you back tomorrow I believe I can show you what you are missing.† MedNet’s Audience and Visitor Behavior Bill Bishop hung up the phone and turned to Yates. She spread out a copy of the results of Windham’s latest advertising campaign, and the two of them pored over it. (See Exhibit 2 for Baker’s data.) Many search engines and general-interest websites had large audiences that returned to the sites regularly, in a predictable pattern. By contrast, most visitors to targeted health websites such as MedNet came only when â€Å"in crisis.† However, when they did come, they stayed long and explored avidly, clicking around to clarify symptoms or determine the best course of action for a pressing health problem. They often researched unrelated symptom areas as well, in order to help family members, or out of curiosity. These visitors then returned during the next crisis, although some did become repeat visitors. MedNet visitors clicked on more pages and advertisements than generalinterest web surfers did (see Exhibit 3). In addition, health website visitors tended to buy more products from advertisers when they did decide to purchase. (See Exhibit 4 for a study of results and frequently viewed web pages on MedNet.) If the product advertised was not available over-thecounter, then the visitors would urge their physicians to prescribe the medication that they’d discovered in the advertisements on MedNet. Windham produced Vesselia, a prescription medication that reduced cholesterol and plaque in a patient’s veins with fewer side effects than competitors’ offerings. High cholesterol was one cause of heart disease, and it was attributed to both genetic predisposition and lifestyle choices. Keeping cholesterol low could be a long-term issue for many patients, requiring months, possibly years, of daily medication. Each patient who began a series of treatments would use the medicine for an average of 12 months. To encourage customers to request a prescription for Vesselia from their doctors, Windham provided coupons on its website that customers could print out and redeem at a pharmacy. For instance, when a customer clicked on a Windham ad at MedNet’s website, he was taken to the Windham website. Windham’s computer system could identify that the customer came from MedNet and insert that information into the Windham coupon bar code within fractions of a second. A different coupon code was provided to those web visitors who came to Windham from Marvel Search. (Coupons with yet another barcode were sent by postal mail by the Windham telephone call center to respondents to newspaper advertisements.) When patients redeemed the coupons at a pharmacy, the pharmacy returned them to Windham. Windham could thus attribute drug sales to the relevant advertising venue. On average, patients took three months to redeem coupons for Vesselia after Windham had first placed the advertisements. The current campaign would be considered closed at the end of February 2007.

Sunday, November 10, 2019

Donne as a Distinctive Poet Essay

One of the most original and controversial poets in the history of English literature, John Donne (1572-1631) is best known for his metaphysical poetry on topics as diverse as the joys of lovemaking and humanity’s subservience to God. John Donne wrote energetic, rigorous but uneven lines characterized by complex, witty conceits—contrasts and paradoxes—startling extended metaphors, and striking imagery juxtaposing the earthly and the divine. Eighteenth-century critic Samuel Johnson noted that in Donne’s work, â€Å"The most heterogeneous ideas are yoked by violence together; nature and art are ransacked for illustrations, comparisons, and allusions. † The Age of John Donne The age of John Donne was an age of transition, standing midway between the age of Shakespeare and the Jacobean age (1572-1631). The age of Donne would effectively and substantially cover the first thirty years of the seventeenth century. This age stands midway between the age of Shakespeare-and the age of Milton. There is, however, some over-lapping which cannot be avoided because literary periods or ages cannot be separated chronologically. It was a period of remarkable literary activity, a sort of prolongation of the Elizabethan age. The revival of learning had influenced not only Italy and Germany but also England. The classics were studied minutely and from a new angle. The re-discovery of the literature and culture of the past-known as humanism-gave the writers a new outlook on life. Life was a gay game and not a sorry penance. The new ideal man was to be a perfect courtier, a perfect soldier, a perfect writer and, above all, a perfect gentleman. For this, he had to undergo comprehensive training and a rigorous discipline. Many changes in the political, social and economic domains were being effected. Colonial expansion and increase in industry and trade made people materialistic. The study of medieval literature developed the minds of the readers. Though education was not so widespread, the common man spared no opportunity of obtaining knowledge from any source. Medieval beliefs held their ground both in John Donne and his contemporaries. The Reformation was a direct challenge to Rome. Why should Pope be supreme in the matters of religion? Religion, after all, is a personal matter and no dictation should be tolerated from-outside. Nationalism in its wider connotation was responsible not only for a new literature, but also a new faith. The abuses and weaknesses of the Catholic religion were laid bare. The new Church of England came into being. Donne, like some of his contemporaries, felt within himself the conflict of faith. His scepticism, his humanism and his learning made him challenge the faith of his ancestors. The result was that after a good deal of heart-searching and vacillation, Donne embraced the Established Church of England by 1598. But it was not until he was ordained in 1615 that he became a confirmed Anglican. The heritage of Queen Elizabeth, who died in 1603, was one of peace and prosperity. It was also one of centralization. Although her monarchy had not been an absolute one, she delegated her authority wisely, and patriotism was loyalty to the Queen. Religion and politics were closely linked. Elizabeth, as the supreme head of the Church of England, maintained religious tolerance as the Puritan and Catholic minorities strengthened. James I, formerly James V of the Scotland, took over the English throne in 1603 at the death of Elizabeth. Though widely hailed at first, Englishmen rapidly became disillusioned with him. James did not understand the people he ruled, nor the nature of his office. He allowed his favourites and the Spanish government to influence him; his failure to recognize the rising power of Parliament, his reversion to rigid views of absolute monarchy, and the luxury and the corruption of his rule, and religious schisms widened and Puritanism and Roman Catholicism became more militant in their fight against the established Church of England. Political strife, intermingled with growing religious dissension, was brought to a head by his insistence on the oneness of Church and state. The conflict between Church and State led men o wonder which was superior, with the answer resting in man’s own conscience. The questioning of civil authority, of where true sovereignty should lie, made it possible to rebel against a king. The growth of the middle class, the rise of political parties, and the estrangement of the Puritans led to a long civil war. Charles I, who began his rule in 1629, following the death of his father, was beheaded in 1649, whereupon a Commonwealth was begun by the Puritans, leading to the eventual military dictatorship of Oliver Cromwell, who, nevertheless, brought some measure of peace and stability to a turbulent England. Yet the idea of a military dictatorship was abhorrent to Englishmen and upon Cromwell’s death in 1660, Parliament invited Charles II, in exile in France, to return to England and resume the rule of the Stuart kings. Life History John Donne was born in 1572 to a prosperous London family. His mother came from one of England’s most distinguished Catholic families. John Donne was the grandson of the dramatist John Heywood, the nephew of Jasper Heywood, who led the Jesuit mission to England in the 1580s, and a great-great-nephew of the Catholic martyr Sir Thomas More. After receiving his early education from the Jesuits, in 1584 Donne began study at Oxford. Oxford would award Donne his degree only if he renounced his Catholic faith, as was standard practice at the university at that time. Defiant, Donne left Oxford and pursued legal studies at the Inns of Court in London, where he was known both for his dandyism and his serious study of legal and religious issues. During this period Donne wrote many epigrams, satires, verse letters, and elegies which were shared among friends in his literary circle but remained unpublished during his lifetime. After completing his law degree in 1596, Donne accompanied the Earl of Essex on two naval expeditions against Spain, writing of his experiences in the poems â€Å"The Storm,† â€Å"The Calm,† and â€Å"The Burnt Ship. † Returning to England in 1597 Donne became secretary to Sir Thomas Egerton. Four years later Donne secretly wed Ann More, Egerton’s sixteen-year-old niece. Enraged, More’s father had Donne imprisoned until 1602. Donne left prison without a professional position, social standing, or much hope of a career. From 1602 to 1615 Donne was able to support Ann and heir growing family—which eventually included ten children—only through the generosity of friends and patrons. His letters from this period chronicle his struggles with depression and illness. Strong religious feelings, mixed with intellectual discontent, deep cynicism, and despair are evident in the Holy Sonnets,which Donne wrote but did not publish at this time. It was also during these years that he wrote his finest love poetry. Donne had been offered a position in the Anglican Church as early as 1607 but did not accept ordination until 1615, when it became clear that King James I would advance him through the Church. He became the King’s chaplain; and the next year he was made divinity reader at Lincoln’s Inn. Ann died in childbirth in 1617. In 1621, a mere six years following his entry into the priesthood, Donne became Dean of St. Paul’s, and his sermons became widely heard and admired. He stated that he was happy in the rejection of â€Å"the mistress of my youth, Poetry† for â€Å"the wife of mine age, Divinity. † Nevertheless, when he was struck with a fever in 1623 and thought he was dying, he wrote â€Å"Hymn to God the Father† and â€Å"Hymn to God My God, in My Sicknesse. † John Donne died in 1631.

Friday, November 8, 2019

3 Ways to Get Ready for the Storm

3 Ways to Get Ready for the Storm Safe rooms are great, but homeowners have other options to prepare for that perfect storm. Faced with extreme weather, responsible property owners protect both their premises and the people who live there. Safe rooms can protect lives, but what are some steps to take to protect your property? Whether your home is old or new, it may not be able to withstand the fierce winds of a hurricane or tornado. Falling debris can shatter windows and strong wind can cause any weak places in the home to give way - photos show us how an EF2 tornado can rip a board from an awning and impale it deep into an adjacent solid concrete wall. Houses should be built, or rebuilt, to withstand natural hazards - wind, water, fire, and the shaking earth. Some of the most durable homes built today are constructed of insulated concrete forms. These hollow foam blocks and panels are reinforced with concrete, making them especially resistant to wind and waves. But, even a house made from concrete can have points of weakness. To protect your home, the Federal Emergency Management Agency (FEMA) recommends that you pay special attention to three key areas - the roof, the windows, and the doors, including the garage door, if you have one. Focus on Storm-Proofing These Areas 1. The RoofFirst determine what type of roof you have and what environmental dangers are likely to occur. Homes with gabled roofs are more likely to suffer damage from high winds. A gable roof can be strengthened by installing additional braces in the trusses and/or at the gable ends. A qualified builder can install galvanized metal hurricane straps and clips to help secure the roof to the walls. The idea is transfer wind loads by keeping the joints in your home all connected - roof to wall, floor to floor, and wall to foundation, as explained in this YouTube video by StrongHomes. For new construction, consider different types of construction. The DAWG HAUS, or Disaster Avoidance With Good Home Attenuating Unionization System, is a bracket-system of construction being taught in many vocational schools. It will obviously increase construction costs, but the brackets and labor spent on installation will pay for itself after the first storm. Firestorms are just as devastating as wind to the roof of your property. A ceramic tile roof is no match for flying embers compared with the neighbors shake shingle roof. For homeowners in fire-prone areas, remove vegetation from around your home and protect your property from flying embers - windborne debris as dangerous as a steel beam. 2. The WindowsMost damage occurs when debris punctures a window and compromises the premises.The easiest and most effective way to protect windows and glass doors is to install storm shutters. Storm shutters are not decorative, but functional additions to mitigate damage - which is the original purpose of shutters. Building supply stores sell many kinds of storm shutters, from high-tech fabric to automated accordion. You can also make your own shutters out of plywood, or install permanent shutter frames that will hold units in place when needed. Shutters are in addition to what is called windborne debris-resistant glazing (glass), according to FEMA technical assistance. 3. The Doors Most doors do not have bolts or pins strong enough to withstand storm-force winds. Garage doors can be strengthened by installing horizontal bracing in each panel. Bracing kits can often be purchased from garage door manufacturers. You may also need to add stronger supports and heavier hinges for your garage doors. These projects cannot guarantee the safety of your home, but, if done correctly, they may be able to minimize storm damage. Also consult with building professionals in your area, and be sure to check your local building code requirements. Retrofitting and Mitigating Retrofitting is making changes to an existing building to protect it from flooding or other hazards, such as high winds and earthquakes, states FEMA.   Construction technologies, including both methods and materials, continue to improve, as does our knowledge of hazards and their effects on buildings. Hazard mitigation is sustained action taken to reduce or eliminate long-term risk to people and property from hazards such as floods, hurricanes, earthquakes, and fires. - FEMA P-312 FEMA encourages homeowners in hurricane and tornado prone regions to construct safe rooms. A safe room is a structurally-sound space strong enough to provide protection from any number of hazards.   Even people who live in brick homes, once considered the safest of all construction, are at risk from the rising tide of earthquakes - unreinforced masonry buildings or URMs have brick walls without steel reinforcing bars embedded within them. Retrofitting URMs is addressed in FEMA publication P-774, Unreinforced Masonry Buildings and Earthquakes. Determining risk and retrofitting your property to mitigate risk are profound responsibilities for any property owner - especially in an era of extreme weather and induced seismicity. Sources FEMA 247, Against the Wind: Protecting your Home from Hurricane and Wind Damage, December 1993, PDF at www.fema.gov/media-library-data/20130726-1505-20490-3483/agstwnd.pdf Safe Rooms, FEMA Protection of Openings – Shutters   and   Glazing, Technical Fact Sheet No. 6.2, FEMA, 2010, PDF at www.fema.gov/media-library-data/20130726-1537-20490-6588/fema499_6_2.pdfFEMA P-312, Homeowners Guide to Retrofitting 3rd Edition, 2014, PDF at www.fema.gov/media-library-data/1404148604102-f210b5e43aba0fb393443fe7ae9cd953/FEMA_P-312.pdfFEMA P-774, Unreinforced Masonry Buildings and Earthquakes: Developing Successful Risk Reduction Programs, October 2009, PDF at www.fema.gov/media-library-data/20130726-1728-25045-2959/femap774.pdf Websites accessed August 18, 2017.

Tuesday, November 5, 2019

Huaca del Sol (Peru)

Huaca del Sol (Peru) Definition: The Huaca del Sol is an enormous adobe (mud brick) Moche civilization pyramid, built in at least eight different stages between AD 0-600 at the site of Cerro Blanco in the Moche Valley of the northern coast of Peru. The Huaca del Sol (the name means Shrine or Pyramid of the Sun) is the largest mud-brick pyramid in the American continents; although much eroded today, it still measures 345 by 160 meters and is over 40 meters tall. Extensive looting, the purposeful diversion of the river alongside the Huaca del Sol, and repeated El Nià ±o climatic events have impacted the monument over the centuries, but it is still impressive.The area surrounding Huaca del Sol and its sister pyramid Huaca de la Luna was an urban settlement of at least one square kilometer, with midden and rubble deposits up to seven meters thick, from public buildings, residential areas and other architecture buried beneath the floodplains of the Moche River.Huaca del Sol was abandoned after a large flood in AD 560, and it was likely the influence of similar El Nià ±o-triggered climate events that did much of the damage to Huaca del Sol. Archaeologists associated with investigations at Huaca del Sol include Max Uhle, Rafael Larco Hoyle, Christopher Donnan, and Santiago Uceda. Sources Moseley, M. E. 1996. Huaca del Sol. Pps 316-318 in Oxford Companion to Archaeology, Brian Fagan, ed. Oxford University Press, Oxford. Sutter, R. C. and R. J. Cortez 2005 The Nature of Moche Human Sacrifice: A Bio-Archaeological Perspective. Current Anthropology 46(4):521-550. S. Uceda, E. Mujica, and R. Morales. Las Huacas del Sol y de la Luna. This site is a marvelous source of information about the Moche, and has English and Spanish content.This glossary entry is part of the Dictionary of Archaeology.

Sunday, November 3, 2019

The Coming of Sound Assignment Example | Topics and Well Written Essays - 1250 words

The Coming of Sound - Assignment Example This was mostly because of the lack of sound. Changes in the movie industry were witnessed in 1926 courtesy of the Warner Brothers and Western Electric ("Digital History.†). Evidently, they innovatively created a contemporary sound on disc system. To this end, the system worked through the recording of music and sound effects on wax record. The wax record consequently worked in synchronization with a film projector. The hallmark of sound technology was exhibited by Warner Brothers when they released the first motion picture complete with synchronized sound effects and a pre-recorded score. The movie was ‘Don Juan’ (Lastra, 45). However, the pioneer motion sound movie did not have an instant impact by influencing people to adapt talking technology. Many people were still comfortable with silent pictures. However, these perceptions were soon to change in October 1927 with the release of â€Å"The Jazz Singer†. It was based on the popular Broadway play by Samso n Raphaelson and Alfred Cohen’s story, â€Å"The Day of Atonement† ("Digital History.†). The script was based upon a Jewish boy, played by Al Johnson, who was aiming to be a Broadway star. Evidently, the movie triggered a sound movie revolution since it was the first one to utilize spoken dialogue. Furthermore, the movie was an instant box office hit with profits of up to $ 3.5 million. To this end, Warner Brothers earned its place as one of the top studios in Hollywood. Following the release of another sound movie and instant box office hit, â€Å"The Lights of New York†, the remainder of Hollywood adopted sound movies rapidly ("Digital History.†). The impacts arising from talking sound pictures were largely positive but equally negative to some extent in Hollywood. It is no doubt that the introduction of sound was of profound benefit to the motion picture industry. However it was highly disastrous to vaudeville entertainment ("Digital History.†). To this end, vaudeville performances found it increasingly difficult to compete with sound technology. This was majorly because most of the actors were not able to adapt to sound motion pictures. In addition, the musical accompaniment that was synonymous with silent pictures was dealt a deathly blow. This was evident through the loss of musical careers to majority of the orchestra musicians who offered live score services to the silent movies. They were quickly replaced by animated shots and newsreel. To this end, the introduction of live sound technology rendered their services redundant. The rapid technology change equally accounted for change within the Hollywood film industry. Evidently, upon showcasing of â€Å"The Jazz Singer,† the change to a contemporary type of motion picture technology began in earnest. There was a restructuring in film production and the film industry as a whole. These included the incorporation of sound recording into filmmaking, installation of sound equipment into theatres, and the drastic phasing out of silent films. Another impact in the Hollywood studio was felt pertaining to the voices and speech of certain actors. Initially, the silent motion pictures were only dependent on the physical gesturing of actors during the course of the play. Consequently, the element of an actor’s voice or speech was not an area of concern while recruiting or assessing the performance of actors. However, the advent of sound technology brought in a new